ENCINITAS, CA (December 1, 2021) – The Standup for the Cure (SUFTC) community demonstrated resilience and determination while overcoming the second year of COVID-19 restrictions. The SUFTC Summer Campaign included “Micro-Events” hosted by Team Leaders across the country, an Art Show and a modified “In-Person” event in Norton Shores, Michigan. Roughly 1,000 of the SUFTC family raised over $100,000 to fund community breast cancer programs and research.

The micro-events included COVID-safe groups of friends and family who got together to celebrate breast cancer survivors, warriors, and those we’ve lost to this horrible disease. Participants biked, paddled, hiked, practiced yoga, and even played pickleball to show their support for the Standup for the Cure Mission. The Michigan in-person event was permitted by the City of Norton Shores at a smaller scale than usual. This year’s event took the form of a Beach Party with a DJ and great food thanks to the hard work of SUFTC’s local event committee.

The organization owes much of its success to major corporate partners including Kaiser Permanente Orange County, Overlake Medical Clinic and Howmet Aerospace among many others. These corporate dollars cover expenses associated with running a national non-profit and ensure that 100% of grassroots fundraising goes to their beneficiaries. Family foundations have been another valuable source of fundraising for Standup for the Cure.

As Standup for the Cure celebrated its 10th Anniversary, they continued to stress their 3-pronged mission; to build a compassionate, supportive Community, promote an active healthy lifestyle and raise money to provide funding for breast cancer screening and treatment for the underserved as well as funding leading edge research to find a cure. Despite the current challenges, SUFTC surpassed 2020 fundraising efforts and is eagerly looking forward to in-person events in 2022.

Since its inception in 2012, Standup for the Cure has raised more than $1.5 million for beneficiaries, including the Susan G. Komen organization, Hackley Community Care and the Van Andel Institute. In addition, more than 1,800 women have received breast cancer and skin cancer screenings free-of-charge at Standup for the Cure events held across the United States, including Newport Beach, CA, Miami, Fla, Seattle, WA and Muskegon, MI.

About Standup for the Cure

Standup for the Cure is a nonprofit, 501c3 formed for the express purpose of raising funds and awareness for early breast cancer detection while building a compassionate, supportive community. Founded in 2011, Standup for the Cure is fully supported by generous donations from their presenting and title partners and a host of vendors and volunteers who take part each year. Standup for the Cure has over 1.5 million dollars for the support of local breast cancer programs and leading-edge research. Learn more about Standup for the Cure at suftc.org.

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